What do selling jewelry and adopting animals have in common? For dog lovers, Allsays award-winning television personality Allyson Spellman.
Buy and Adopt is the theme of Allyson’s new Jewelry Television (JTV) live broadcast series, Jewelry to the rescuewhich features adoptable homeless animals at the Young-Williams Animal Center in Tennessee and a line of animal-themed jewelry.
“Jewelry is such a connector for dog lovers,” she says. “It automatically sparks conversation and emotion.”
Allyson, who tries to promote animal welfare whenever she can, pondered the idea from feedback after selling animal-centric jewelry on the various JTV shows she hosted for five years. .
“Our viewers were connecting with me, posting photos and sharing stories,” she says. “They were like, ‘This (room) reminds me of my rescue!'”
She seized the opportunity to combine her two passions.
Three to four adoptable animals are featured during the weekly livestream at the shelter, along with other perks, such as waived rescue fees and jewelry giveaways. Viewers nationwide can submit real-time animal questions and share their rescue stories.
“It’s interactive,” says Allyson. “I’m so inspired by our viewers.”
In the few months it airs, adoptions are on the rise, including “the cutest tripod dog,” Allyson says. The show also recently won a Telly Award.
You really have to wonder, she said, “Who saved who?”
To catch the show, visit JTV.com/Extra or follow on social media @JTV and @allysonspellman